Tuesday, June 2 Wednesday, June 3 Thursday, June 4 Friday, June 5
Tuesday, June 2

Arrival Day

Hilton Garden Inn Long Island City, New York
5:30 – 7:00 pm
Welcome Reception
Hilton Garden Inn Long Island City, New York
Wednesday, June 3

Conference Day One

8:00 am – 4:30 pm
Registration Desk Open
8:30 – 9:00 am
Breakfast
9:00 – 10:05 am
Opening General Session
The Jews at America 250: Where Are We, How Did We Get Here, and Where Are We Going?
As America gears up to celebrate 250 years as a nation, this session examines the state of American Jewry today — how we got here, what assumptions have been shattered in recent years, and what challenges and opportunities lie ahead. Pamela Nadell will look at inflection points throughout history in conversation with Gidi Grinstein, head of the Reut Group.
Pamela Nadell Author; Patrick Clendenen Chair in Women's & Gender History; Director, Jewish Studies Program, American University
Gidi Grinstein Founder, Reut Group; President, Reut USA
Moderator: Lisa Hostein Executive Editor, Hadassah Magazine
10:05 – 10:15 am
Networking Break
10:15 – 11:05 am
Editorial Breakout A
Setting Your Strategy: Editorial Brainstorming
Join editorial colleagues from across the country to discuss takeaways from the opening session and how they might impact your publication and the community you serve.
Editorial Breakout B
Doing Jewish Differently: The Gen Z and Millennial POV
Session sponsored by Nefesh B'Nefesh. Many Jews in their 20s, 30s and 40s are engaging in Jewish life in ways that differ from their parents. We'll hear from a wide range of individuals about new models and paths.
Speakers: Matt Armstrong · Amy Bebchick · Sumner Lewis · Audrey Klepser · Rabbi Levi Shmotkin
Moderator: Sumner Lewis
10:15 am – 12:00 pm
Business Breakout
Bootcamp: Setting Your Strategy — Building Competitive Advantage
Learn the difference between operational and strategic thinking, why most organizations lack good strategy, and how to build one — starting with a clear problem statement, a hidden obstacle, and an opinionated approach to solving it.
Alison Go Product and Strategy Consultant
11:05 – 11:15 am
Networking Break
12:00 – 12:30 pm
Newsmaker Moment
A Conversation with ADL's Senior VP of Counter-Extremism and Intelligence
Oren Segal SVP, Counter-Extremism and Intelligence, Anti-Defamation League
12:30 – 1:15 pm
Lunch and JTA User Session
1:15 – 2:05 pm
General Session
Building Community in an Age of Polarization
Divisions in the American Jewish community are nothing new, but the debates — especially over Israel — seem more explosive than ever. This session focuses on how Jewish institutional leaders from across the religious and political spectrum are grappling with the intense divisiveness gripping much of the Jewish world today.
Rabbi Elliot Cosgrove Spiritual Leader, Park Avenue Synagogue
Rabbi Jason Klein Former Associate Chaplain, Brown University; Former Senior Rabbi, Congregation Beit Simchat Torah
Hindy Poupko SVP for Community Strategy and External Relations, UJA-Federation New York
Moderator: Ami Eden CEO, 70 Faces Media
2:05 – 2:20 pm
Newsmaker Moment
Jewish National Fund
2:20 – 2:30 pm
Networking Break
2:30 – 3:20 pm
General Session
Unlocking the Potential of Community-Building
Current and potential audiences are increasingly hungry for connection and meaning. Explore models for how media outlets can greatly enhance their value proposition to readers, advertisers, and funders by meeting a wider variety of user needs.
Kevin S. Adelstein President, Publisher and CEO, Cleveland Jewish News
Rebecca Phillips Publisher, 70 Faces Media
3:20 – 3:40 pm
Newsmaker Moment
ZAKA Search & Rescue
3:40 – 4:10 pm
3:40 – 5:00 pm
Editorial Breakout — 3:40–4:10 pm
The Power of Podcasting
Two editors from very different types of publications share lessons from their respective forays into the podcasting space.
Speakers: Lonny Goldsmith, Jewfolk · Stephanie Butnick, GOLDA · Lisa Hostein, Hadassah Magazine
Business Breakout — 3:40–5:00 pm
Bloomberg Field Trip
Walk across the street for an inside view of Bloomberg — financial, software, data, and media. Limited space; priority given to publishers and sales representatives (one slot per publication).
4:10 – 4:30 pm
Newsmaker Moment
Met Council
6:00 – 7:30 pm
Networking Event at JCC of Manhattan
Learn More →
7:30 – 8:30 pm
Executive Committee Dinner (By Invitation Only)
Thursday, June 4

Conference Day Two

8:00 am – 4:15 pm
Registration Desk Open
8:30 – 9:15 am
Breakfast
A message from Rio Daniel, CEO, Center for Jewish History
9:15 – 10:00 am
9:15 – 10:30 am
Editorial Breakout — 9:15–10:00 am
The Next Big Jewish Storylines
What's working and what's broken in our communal landscape? Where should we be investing? As journalists, what issues are we not thinking about but should be?
Moderator: Abigail Pogrebin, author and journalist
Speakers: Stephanie Ives, Head of School, Beit Rabban Day School · Dr. Yehuda Kurtzer, President, Shalom Hartman Institute
Business Breakout — 9:15–10:30 am
Telling Our Story at a Time of Upheaval
The most important business trends in digital media and creating a compelling brand narrative for advertisers that gets past circulation numbers. Then a group brainstorm about how such principles apply to Jewish media.
Speakers: Howard Mittman, Former CEO, Bleacher Report · Geoff Schiller, Chief Revenue Officer, Vox Media
10:00 – 10:20 am
Newsmaker Moment
Friends of the IDF (FIDF)
Major General (Res.) Nadav Padan CEO, Friends of the IDF
10:30 – 11:15 am
General Session
New York Politics
Julie Menin Speaker of the New York City Council
11:15 – 11:30 am
Networking Break
11:30 am – 12:00 pm
Newsmaker Moment
American Jewish Joint Distribution Committee (JDC): Inside the Global Jewish Response to This Moment of Crisis and Change
JDC CEO Ariel Zwang sits down with 70 Faces Media CEO Ami Eden for a timely, frontline conversation about how JDC is addressing the crises impacting Jews, Jewish communities, and Israel.
Ariel Zwang CEO, American Jewish Joint Distribution Committee (JDC)
Ami Eden CEO, 70 Faces Media (moderator)
12:00 – 12:45 pm
Lunch and JNS User Session
12:45 – 1:45 pm
General Session
General Membership Meeting / The Future of AJPA
1:45 – 2:30 pm
Editorial Breakout
Telling Jewish Stories Through Food, Books and the Arts
An Ethiopian-Israeli-American chef teams up with a Yemenite-Israeli-American Grammy and Tony Award winner to celebrate Jewish food and culture, joined by the author of Sisters of Fortune.
Moderator: Esther Chehebar, author, Sisters of Fortune
Speakers: Beejhy Barhany, Chef and Owner, Tsion Cafe · Ari'el Stachel, Grammy and Tony Award Winner
Business Breakout
Selling Value When Advertisers Are Fixated on Price
Practical strategies for shifting the conversation from price to value. Learn to communicate ROI effectively and close more business without discounting.
Speaker: Ryan Dohrn, Emmy-winning sales and leadership speaker
2:30 – 2:45 pm
Networking Break
Catered by Beejhy Barhany and Tsion Cafe
2:45 – 3:30 pm
Editorial Breakout
Does AI Have a Jewish Problem?
Maya Ackerman, co-founder of WaveAI and leading an international effort to document AI-generated antisemitism, discusses how generative AI rose to prominence and what it means for world Jewry.
Moderator: Alyssa Katz, Editor-in-Chief, The Forward
Speaker: Maya Ackerman, generative AI pioneer, tech innovator, professor
Business Breakout
7 Ways Not to Get Ghosted After a Great Advertiser Meeting
Seven practical ways to reduce prospect ghosting and keep deals moving after a strong meeting.
Speaker: Ryan Dohrn, Emmy-winning sales and leadership speaker
3:30 – 4:15 pm
General Session
Making AI Work for You
A leader in helping Bloomberg News wrestle with ChatGPT and other generative AI tools shows how smaller newsrooms can leverage this transformative technology.
Brad Skillman Data/AI-Focused Trainer, Bloomberg News
4:15 – 6:00 pm
Sponsored Session
Center for Jewish History & YIVO Institute for Jewish Research
Attendees will explore YIVO's 100-year history, tour the new YIVO Learning and Media Center (YLMC), view remarkable materials from its collections, and gain insight into its current initiatives including its global work in Ukraine and Lithuania.
Jonathan Brent Executive Director/CEO, YIVO Institute for Jewish Research
Susannah Trubman Educator, YLMC, YIVO
Alex Weiser Director of Public Programs, YIVO
6:30 – 9:30 pm
Gala
45th Annual Simon Rockower Awards Reception & Dinner Banquet
Center for Jewish History
About the Gala →
Friday, June 5

Final Day

TBA
TBA
Group Activity
Group Activities
Details to be announced.

Join us in New York City this June.

Questions? Contact AJPA at (480) 403-4602 or info@ajpa.org